Edmonton, AB · Accepting two new clients · 2026

Your website,
handled.

Hex & Craft takes ownership of the boring, important parts — updates, backups, copy changes, broken forms — so you can get back to running your business.

Reply within one business day Audit returned in 48 hours No sales pitch
Response
Same/next-day
When you write, you hear back. Not next week. Not when the project manager is back from PTO.
Audit turnaround
48hours
From the moment you submit your URL to a written report in your inbox.
Based
Edmonton, AB
Same timezone, same city, same accountability. Coffee meetings if useful.
01 — The frustration

You don't need another agency pitch. You need someone who picks up.

01
The developer who stopped replying.

They built it two years ago, said "just email me for changes," and now your messages sit unanswered for weeks.

02
A simple copy change takes a month.

You needed to update prices in October. It's December. The contact form still points at an old email address.

03
Things break quietly.

Plugins go stale, the SSL cert lapses, a contact form silently swallows leads. You only find out when a customer mentions it.

04
You don't know who to call.

Your hosting is one company, the domain is another, the agency that built it is dissolved. Each finger points at the next.

02 — Services

Built around the relationship,
not the project.

Most agencies make money on big upfront builds and then disappear. Hex & Craft is the opposite — the build is the on-ramp, the long relationship is the work.

03 — How it works

The audit is the door.
The relationship is the room.

i.

Free audit

You send me the URL. I send back a 2-page written report — what's working, what isn't, what to fix first.

48 hours
ii.

Conversation

We talk for 30 minutes. No pitch. We figure out whether ongoing maintenance, a rebuild, or nothing-for-now is the right move.

Week 1
iii.

Engagement

If it's a fit, we sign a simple retainer or scope a build. If it isn't, you keep the audit. No hard feelings.

Week 1–2
iv.

The long part

Updates ship. Monthly check-ins. You stop thinking about your website. This is what you're actually paying for.

Ongoing
04 — About

One person. Direct access. No account managers.

Hex & Craft is a one-person studio in Edmonton. When you email, you're emailing me. When something breaks at 9pm, you're not opening a ticket — you're texting the person who built it.

I've spent ten years building and maintaining websites for small businesses, and the pattern is always the same: the build goes fine, then the maintenance becomes nobody's job, then the site quietly rots. Hex & Craft exists to be the person whose job it is.

I work with around eight clients at a time. That's deliberate. It means everyone gets same-day responses, and I genuinely know your business.

— J. Mercer
BasedEdmonton, AB · MST
Active clients6 of 8 slots filled
Founded2021 · Solo since
StackWordPress, Webflow, Astro, plain HTML
[ portrait placeholder · 4:5 ]
05 — Start here

Send me your URL.
I'll send back a real read
within 48 hours.

The audit is free. It's also the only way to find out whether we'd actually work well together. No phone tag, no discovery call before the discovery call.

  • A written report, 2–3 pages, no slide deck
  • Honest about whether you need me
  • Yours to keep, even if we don't work together
  • Turnaround: 48 business hours, on my word
— Free audit request —
No mailing list. No drip campaign. One email, with the report attached.